Fruit Attraction: Where the essence of the sector connects with the world

Fruit and vegetables at Fruit Attraction

Connecting and leading the way into the future of the sector

From 6 to 8 October, Madrid will host Fruit Attraction, a key event for operators, retailers and professionals in the fruit and vegetable sector. The event will bring together international supply and demand to plan campaigns and open up new markets. Based on innovation, quality and knowledge, it is establishing itself as a strategic tool for boosting commercial activity and capacity building across the entire value chain. An essential event for those seeking to grow and take their business to the next level in a competitive and dynamic global environment.

What is Fruit Attraction?

Highlights of activities and congresses

FRESH FOOD LOGISTICS THE SUMMIT

This conference will explore the challenges, projects and trends in the temperature-controlled supply chain with the participation of FMCG companies, manufacturers, retailers, logistics operators and sectoral organisations.

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BIOFRUIT CONGRESS

8th edition of the leading international forum on the organic fruit and vegetable market. It brings together the main European players to discuss the current state and future of the markets, as well as technological advances in sustainable production and marketing.

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FACTORIA CHEF

by #alimentosdespaña

This is the gastronomic space where innovation, creativity and fruit and vegetable products take centre stage. Through showcookings and high-level presentations, this stage connects chefs, producers and professionals from the sector, showing the infinite possibilities of fresh produce in the kitchen.

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GRAPE ATTRACTION

Grape Attraction is the international seedless table grape congress, organized by Apoexpa and Fruit Attraction, which will bring together the most important players in the world of grapes.

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ORGANIC HUB TOUR

Como novedad en esta edición presentamos Organic Hub Tour, el recorrido especial que te guiará por los expositores con productos o servicios certificados ecológicamente.

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Invited importing countries:
United Arab Emirates and China

Flagship product:
The Potato

Areas

Layout and sectorisation of the fair

For the next edition of the fair , the current layout will remain unchanged, ensuring continuity and stability for exhibitors and visitors. This will reinforce a well-organised, accessible and coherent experience that meets the needs of each sector. The pavilions will retain their location, theme and layout, facilitating a smooth transition and ensuring that companies and professionals continue to enjoy a familiar and efficient environment.

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Fruit Attraction: Where the essence of the sector connects with the world

Connecting and leading the way into the future of the sector