Innovation Hub

Developed by AgroFresh in collaboration with Aerobotics, Harvista Planner is a digital decision-support tool that optimises the timing of Harvista™ applications and harvest operations. By combining real-time fruit maturity monitoring with block-level orchard data, it identifies the optimal application window, helping growers improve fruit quality, harvest planning, operational efficiency and storage potential.

STAND 10E22

BEEBASE® transforms a flat, compact multilayer structure into a three-dimensional packaging base for fresh produce.
A single expandable architecture enables multiple packaging configurations, adapting to both the product and the packaging process. Its cellular geometry provides protection, ventilation and logistics efficiency, reducing material and volume before use.
A new packaging architecture designed for industrial application.

STAND 6A23

Polyfly’s pollinating hoverflies are used on avocado, watermelon,
melon, blueberry, strawberry and seed crossing, in greenhouses and open field. They are native and cosmopolitan: they don’t sting, need no hive and are unaffected by varroa. They do not replace bees and bumblebees; they can be used alone or alongside them in the same crop. Since the commercial introduction of bumblebees in 1987, they are the sector’s first major innovation, backed by the world’s first hoverfly production plant.

STAND 9G24A

Developed within the framework of the AGROVAL project, this solution transforms olive pruning residues into sustainable dividers for the commercialization of premium olive oil bottles from Castillo de Canena. The initiative valorizes a local agricultural by-product and converts it into a high value-added compostable material, reducing dependence on conventional raw materials and promoting the circular economy. The olive tree itself becomes reintegrated into the value chain of the oil it produces.

STAND 5B14C

BLOCSAL® with PSI®475 complex is a precision-formulated plant biostimulant for high-value crops irrigated with saline water. Validated by research and field trials, it is based on a plant protein hydrolysate and Ascophyllum nodosum extract. It reduces ionic toxicity by maintaining higher K⁺/Na⁺ ratios in leaves and roots while supporting osmotic adjustment, photosynthesis and nutrient uptake, reducing visible leaf damage and improving yield and fruit quality.

STAND 5E22

This project is defined as an "honest ecosystem" that connects the entire value chain—from the breeder and nursery to the distributor—while always placing the farmer at the center.
The Hub’s operational arm is its Pilot Farm located in Calatayud. It serves as a "living laboratory" where high-impact technologies are tested and validated before farmers commit to an investment. Key areas of focus include irrigation and nutrition management, crop health, protection systems, and more.

STAND 7C13

‘Pop it in the microwave, heat it up and it’s ready!’ is a new generation of chilled meals that redefines the concept of healthy convenience. The range comprises three recipes made mainly from fresh vegetables which, thanks to an innovative microwaveable format, allow you to enjoy a hot, complete and ready-toeat meal in just 5 minutes. The project responds to key market trends: the growth in healthy eating and the demand for quick solutions.

STAND 9D01

This new variety of yellow-fleshed, red-hearted kiwifruit stands out from other red varieties for its distinctive, elongated, obovate fruit shape, its typical golden-yellow skin color, its early flowering and ripening, the intense red color of the pericarp, its balanced, sweet, and aromatic flavor, and its long shelf life.

STAND 4D03B

Popits® revolutionizes the way we enjoy vegetables, turning cucumber into a fresh, healthy, crunchy, bite-sized snack ready to enjoy anytime. Its format and innovative packaging bring snacking culture to the fresh produce aisle, creating new consumption occasions and adding value to the entire category. Already available in Germany and France, Popits® proves that the future of healthy snacking can also be grown.

STAND 9D03

Today, the productivity of a garment line is estimated by eye and only known after the shift has already been lost. VIA reverses this: non-intrusive cameras and AI that count every box and measure each workstation down to the second, without sensors and without stopping the line. It delivers automatic OEE, real cost per box and SKU, instant bottleneck alerts, and suggested rebalancing. Facial anonymization and zero video: it measures the process, not the people. −22% cost per box and return on in a campaign.

STAND 5C15

Developed by AgroFresh in collaboration with Aerobotics, Harvista Planner is a digital decision-support tool that optimises the timing of Harvista™ applications and harvest operations. By combining real-time fruit maturity monitoring with block-level orchard data, it identifies the optimal application window, helping growers improve fruit quality, harvest planning, operational efficiency and storage potential.

STAND 10E22

SmartFresh™ Sheets is a new application format for AgroFresh 1-MCP technology that protects fresh produce quality directly within its packaging. Based on intelligent packaging, it provides greater flexibility where traditional room applications may not be practical, including pick-pack-ship produce, short storage periods and transit, helping growers and operators maintain quality throughout the fresh produce supply chain.

STAND 10E22

Peptiva F is a solid, fully soluble foliar biostimulant formulated with the PB12 strain of Bacillus siamensis. Its high concentration promotes rapid colonization of leaves, flowers, and fruits, acting directly on plant physiology. The natural production of bioactive metabolites enhances tolerance to abiotic stress, optimizes nutritional balance, and boosts crop productivity and quality, providing an innovative and effective solution.

STAND 7C25

Bloomis is a microbial biostimulant based on Pseudomonas putida Bs3. Its innovative formulation provides exclusive bioactive compounds that act on root development and physiological mechanisms linked to the response to water stress, improving plant resilience and helping maintain activity and growth under limited water availability. In trials with 50% less water input, treated plants maintained growth similar to the fully irrigated control.

STAND 7C25

NIKARIS is a bioenzymatic solution designed to enhance crop vitality and support the natural balance of plants. Its formulation helps maintain the strength of plant tissues and promotes more stable development under varying environmental conditions, while improving resilience against attacks from certain pests, such as thrips.
In addition, NIKARIS is a biodegradable, zero-residue product, making it an ideal tool for sustainable agriculture programs.

STAND 7A25

Developed within the framework of the AGROVAL project, this solution transforms olive pruning residues into sustainable dividers for the commercialization of premium olive oil bottles from Castillo de Canena. The initiative valorizes a local agricultural by-product and converts it into a high value-added compostable material, reducing dependence on conventional raw materials and promoting the circular economy. The olive tree itself becomes reintegrated into the value chain of the oil it produces.

STAND 5B14C

Naturbrush is a specialised brush from Aparisi Cepillos, developed using expert knowledge of brush-making and materials for the fruit and vegetable sector. It is a biomimetic alternative that mimics the properties of animal hair, combining softness, absorbency, durability and effectiveness. It allows fruit and vegetables to be washed, waxed, dried or polished using a single brush, without causing any damage. An animal-free, sustainable and high-performance solution for post-harvest processes, with fibres suitable for food contact.

STAND 8D22A

BLOCSAL® with PSI®475 complex is a precision-formulated plant biostimulant for high-value crops irrigated with saline water. Validated by research and field trials, it is based on a plant protein hydrolysate and Ascophyllum nodosum extract. It reduces ionic toxicity by maintaining higher K⁺/Na⁺ ratios in leaves and roots while supporting osmotic adjustment, photosynthesis and nutrient uptake, reducing visible leaf damage and improving yield and fruit quality.

STAND 5E22

Red Power gives the familiar pointed headed cabbage a bold twist. Easy to grow, versatile in use and available all year, it fits seamlessly into existing cultivation and processing. At the same time, its vibrant colour, fresh taste and crisp texture make it stand out on shelves and in the kitchen.

STAND 9C29

Misfit is Cool Impact Farming's line that gives commercial value to kiwi and blueberries of secondary size or shape — perfectly fit for consumption but discarded on purely aesthetic grounds. Thanks to the company's vertical integration, it is marketed with the same guarantees of origin, quality and traceability as the rest of the portfolio. A genuine commitment against food waste at the source, protecting the value of agricultural labor and widening access to quality fruit.

STAND 3A12

BIXET combines microorganisms and natural prebiotics in synergy to activate soil microbiota. It improves nitrogen fixation, solubilizes phosphorus, and mobilizes potassium and micronutrients (Fe, Zn, Si), preventing nutritional imbalances. By restoring the soil microbiome, it boosts nutrient efficiency, significantly reducing the use of NPK fertilizers without compromising crop growth or productivity.

STAND 10E23

MAX is DS Smith Tecnicarton's proprietary lamination technology, capable of combining up to ten layers of corrugated board to create stronger, stackable and foldable packaging solutions, with static load capacities of up to 10,000 kg. It provides a sustainable alternative to wooden packaging and plastic IBCs for bulk and palletised applications.

The resulting corrugated board is 100% recyclable through standard paper and cardboard recycling streams. Its foldable design also enables multiple reuses.

STAND 3C24

DUMATIC ECOWASH OZONE is a sustainable washing and disinfection system for reusable fruit and vegetable crates, combining high-pressure mechanical cleaning with ozonized water. It processes up to 500 crates per hour without aggressive detergents, reducing water use and residues. The system prevents cross-contamination, supports circular economy practices and improves food safety while reducing environmental impact and labour needs.

STAND 9B29

YMS coordinates vehicle arrivals, departures and internal movements across fruit and vegetable facilities in real time. It connects drivers, gatehouse teams, weighbridges, waiting areas, loading bays and operational teams, from QR check-in to loading or unloading completion. It records locations, times, resources and events, providing full traceability and better coordination during seasonal peaks and periods of high activity.

STAND 4E22

The Compact Crate Washer offers an efficient, versatile and accessible solution for optimising crate washing processes. Its compact design reduces the required installation space, while automation simplifies operation, improves productivity and ensures consistent cleaning. It is ideal for low to medium washing volumes, with an affordable investment and the flexibility to handle different crate sizes and formats.

STAND 14D15

A new, innovative range inspired by Italy, Greece and Mexico and tailored to the needs of today’s consumers: fresh, tasty, 100 per cent natural and ready-to-eat products that combine the flavour of an artisan recipe with the reliability of an industrial process. These minimally processed products offer variety and quality in a convenient format. With a long shelf life of 11 weeks and no preservatives, thanks to high-pressure treatment which enhances their natural freshness.

STAND 9D19

Yumio® transforms the raspberry supply chain. Developed through applied breeding knowledge and tested under extreme commercial growing conditions, it delivers high yields, resilience, reduced crop protection needs and exceptional shelf life. Its unique ability to produce the same variety with consistent quality across multiple climate zones enables year-round supply. By reducing waste, lowering production risks and improving predictability, Yumio creates sustainable value across the entire chain

STAND 6C04

Pina Royal is a self-service machine for the fresh produce department that peels and cuts whole pineapples for the customer in seconds – directly at the point of sale. Maximum freshness without preservatives, no pre-packed convenience logistics, minimal waste: fresh-cut quality, produced on demand in front of the customer.

STAND 8D18

The Intelligent Yield Forecasting predicts harvest volume and timing in greenhouses, foil tunnels and open-field production. Sensor and image data feed crop models and machine learning to deliver plot-level forecasts weeks ahead, as a subscription with no upfront capex. Growers plan labour, packaging and logistics with confidence; cooperatives aggregate member forecasts to pool volumes, negotiate stronger contracts and cut food waste, water and inputs lost to mismatched supply and demand.

STAND 8D18

Hexafarms Sensing gives growers in greenhouses, foil tunnels and open fields lab-calibrated readings of EC, pH, substrate, flow, CO₂ and climate every five minutes. Self-charging wireless nodes need no gateway and no installation project, so data is live from day one, on subscription with no upfront capex. Growers steer fertigation on facts instead of intuition, cutting water and fertiliser losses; cooperatives deploy it across members, bringing precision agriculture to even the smallest farms.

STAND 8D18

BEEBASE® transforms a flat, compact multilayer structure into a three-dimensional packaging base for fresh produce.
A single expandable architecture enables multiple packaging configurations, adapting to both the product and the packaging process. Its cellular geometry provides protection, ventilation and logistics efficiency, reducing material and volume before use.
A new packaging architecture designed for industrial application.

STAND 6A23

V-DUAL is a double-sided tree pre-pruner whose main innovation is movement automation. Using a joystick located inside the tractor cab, the operator can memorise and restore working, manoeuvring and transport positions at the touch of a button. Sensors and electronic control also automatically level the cutting bars and prevent movements that could cause collisions, simplifying operation and maintaining precise pruning even on uneven terrain.

STAND 7C20

Groundwater extraction is the largest energy cost in irrigated agriculture. VITTA tackles it on two fronts: a submersible borehole pump, entirely cast in AISI 316 stainless steel, with the highest efficiency on the market, 87.6% on a certified test bench; and VITTA AI, the assistant that reads the installation, anticipates failures and prices every improvement in euros to sustain that efficiency year after year. Real case: 150,000 kWh saved and 39 tonnes of CO₂ emissions avoided per year.

STAND 7D20

KAAMPO Precision enables product monitoring, tracking, and traceability from origin through the various stages of production by combining NFC technology and Augmented Reality.
Each plant, tree, or planting batch is uniquely identified via an NFC tag, allowing for the recording and tracking of its development throughout the cultivation cycle. The application facilitates the logging of phenological stages, farming tasks, incidents, and actions performed on each production unit.

STAND 5D12

KAAMPO’s personal GPS trackers enable the digitization and automation of farm worker monitoring without the need for mobile phones. Each worker carries a personal GPS device that records their position and movements in real time, making it possible to identify the specific plot where they are located and automatically link the tasks performed.
Additionally, the system records clock-ins and clock-outs, calculates hours worked, and generates time logs by correlating location data.

STAND 5D12

The model incorporates a proprietary fast field application system based on our BIMA system comprising by: Bioreactor + Microorganism + Induction Medium + Activator, which ensures the effective induction and establishment of beneficial microorganisms in the field, thereby maximizing crop yields.

This approach enhances agricultural productivity, soil fertility, and crop response, positioning the system as a strategic ally for farmers seeking to utilize microorganisms correctly and efficiently.

STAND 10B24

Bananas are traditionally shipped green and are ripened post arrival in stationary chambers at destination, adding extra time till final delivery. StarRipe™ enables controlled in transit ripening through optimised atmosphere and temperature management inside the reefer container. This reduces lead times, increases supply chain flexibility, lowers energy use and costs, reduces food waste, and delivers ripened bananas with extended shelf life to the final consumers.

STAND 4C20

Walia by Mateo e Hijo is a new-generation multi-span greenhouse system. It features an automated design that enables the deployment and retraction of protective coverings through a mobile application, giving agricultural property owners the flexibility to perform these operations at any time. The system also provides real-time sensor data and predictive insights, while offering the option to automate these processes entirely.

STAND 3E24

Thanks to the use of exclusive materials in its manufacturing, our TOP SEAL basket has become a benchmark for reliability in the heat-sealing market. This excellence is reflected in the packaging process, ensuring that the window is perfectly secured and remains intact throughout the distribution and retail chain. Combined with EverGrow® treatments, the basket preserves the product’s freshness, quality, and safety for longer, guaranteeing optimal presentation.

STAND 7C27

FibreSeal™, a kraft paper with heat-sealable properties, replaces plastic film in e-commerce, mass-market, and multipack applications. It helps reduce the carbon footprint and combines mechanical strength, flexibility, and heat-sealability. It is a recyclable alternative to plastic bags and bundlers in applications where an oxygen barrier is not required. It is compatible with equipment already installed in production facilities and is recyclable through the conventional paper recycling stream.

STAND 7C27

This new variety of yellow-fleshed, red-hearted kiwifruit stands out from other red varieties for its distinctive, elongated, obovate fruit shape, its typical golden-yellow skin color, its early flowering and ripening, the intense red color of the pericarp, its balanced, sweet, and aromatic flavor, and its long shelf life.

STAND 4D03B

INVOC is a patented biotechnology product designed for the comprehensive management of abiotic stress. It combines exclusive microorganisms and VOCs (volatile organic compounds) selected through a proprietary industrial process, creating a new biostimulation pathway based on the modulation of the soil-plant system. Backed by 15 years of research, 4 patents, and more than 100 trials, it enhances crop resilience and production stability under stress conditions.

STAND 9D26

The Tosca CP 1208 Circular Pallet is a Euro-sized (1200 × 800 mm) reusable plastic pallet made from 100% recycled material. Designed for FMCG, retail and food supply chains, it combines durability with RFID-trackable technology. Lightweight, ergonomic and automation-compatible, it is available through Tosca's pooling network. Its splinter-free, washable plastic construction supports hygiene and safety requirements, while delivering consistent performance across demanding supply chains.

STAND 10C29

Popits® revolutionizes the way we enjoy vegetables, turning cucumber into a fresh, healthy, crunchy, bite-sized snack ready to enjoy anytime. Its format and innovative packaging bring snacking culture to the fresh produce aisle, creating new consumption occasions and adding value to the entire category. Already available in Germany and France, Popits® proves that the future of healthy snacking can also be grown.

STAND 9D03

FRESH SERRANA: a distinctive concept designed to add value to the category. A complete salad combining tender baby leaves, crispy ham, mature cheese and mango for an irresistible contrast of flavours and textures. Our signature fig, mustard and honey dressing adds a unique finishing touch. Presented in a convenient bowl format, with toppings, dressing and fork included, it is a standout ready-to-eat solution combining convenience, innovation and great taste.

STAND 9C03

This project is defined as an "honest ecosystem" that connects the entire value chain—from the breeder and nursery to the distributor—while always placing the farmer at the center.
The Hub’s operational arm is its Pilot Farm located in Calatayud. It serves as a "living laboratory" where high-impact technologies are tested and validated before farmers commit to an investment. Key areas of focus include irrigation and nutrition management, crop health, protection systems, and more.

STAND 7C13

BIO CLAM is a biodegradable clanshell made from plant fibers—partly utilizing the fruit's leaves and making full use of the crop—based on circular economy principles. It offers an alternative to ELIMINATE PLASTIC from packaging for berries and vegetables.

STAND 12A16

Premium Carbon Neutral Goldenberries (physalis): the perfect fusion of superfood status and sustainability. As a family business, we combine precision agriculture and environmental responsibility to grow an exotic fruit with exceptional flavor, high nutritional value, and a net-zero carbon footprint. We don't just calculate our CO2 emissions—we offset them completely. The ultimate choice for international buyers seeking health, innovation, and total traceability.

STAND 12A16

The NEO N Ozone nanobubble generator features an integrated
oxygen generator, recompressor, and ozone generator. It delivers high oxidizing power for intensive treatment against pathogens, algae, and biofilm. It includes a PLC controller for programmable automation (manual, timer, and ORP control modes), a passivated 304 stainless steel frame, and easily integrates into existing systems.

STAND 5A14A

Plantvoice is an AI-powered plant monitoring platform for precision
agriculture. Using patented sap flow and soil sensors, it tracks plant physiology in real time, enabling early stress detection and data driven decisions. It provides direct insights into plant response to treatments, water stress, and anomalies, helping optimize treatment timing, reduce resources use, and improve efficiency. The system combines IoT, AI analytics, and remote monitoring to support sustainable farming.

STAND 5A19

Polyfly’s pollinating hoverflies are used on avocado, watermelon,
melon, blueberry, strawberry and seed crossing, in greenhouses and open field. They are native and cosmopolitan: they don’t sting, need no hive and are unaffected by varroa. They do not replace bees and bumblebees; they can be used alone or alongside them in the same crop. Since the commercial introduction of bumblebees in 1987, they are the sector’s first major innovation, backed by the world’s first hoverfly production plant.

STAND 9G24A

Our carpaccio is a gourmet recipe containing all the necessary ingredients, ready to prepare in just a few minutes, and which puts the mushroom firmly in the spotlight. A family recipe that offers a distinctive, contemporary and surprising take, adding value and opening up new possibilities on the shelves at points of sale.

STAND 5D09C

‘Pop it in the microwave, heat it up and it’s ready!’ is a new generation of chilled meals that redefines the concept of healthy convenience. The range comprises three recipes made mainly from fresh vegetables which, thanks to an innovative microwaveable format, allow you to enjoy a hot, complete and ready-toeat meal in just 5 minutes. The project responds to key market trends: the growth in healthy eating and the demand for quick solutions.

STAND 9D01

The RYPEN Shrivel Sheet combines moisture retention with passive ethylene control. RYPEN technology selectively captures ethylene, slowing the rate of ripening while still allowing natural, flavour-led ripening to occur. This helps reduce shrivel, maintain fruit quality during storage and transit, extend shelf life, and deliver better tasting fruit with less waste and improved arrival condition. Already proven across multiple crop types including stone fruits, avocado and blueberries.

STAND 3E18