Cookies policy

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Cookies policy

IFEMA MADRID is the owner of this website and is responsible for the processing of personal data that we obtain through your browsing. You can contact us through [email protected] or our Data Protection Delegate (DPD) at the following address [email protected].

IFEMA MADRID provides this Cookies Policy to give you a clear understanding of the information that we collect about you, and to give you control over your privacy preferences.

You are also informed that the provisions of this web page apply not only to this website but to other present and future domains and subdomains, therefore your cookies setting will be the same for all web pages and Applications owned by IFEMA MADRID.

1. What are cookies?

Cookies are small text files that are downloaded to your browser when accessing a web page. These files collect information for different purposes, for example, to enable personalised browsing, develop certain functionalities and memorise your user data, among others.

The General Data Protection Regulation (GDPR) describes cookies as a type of "online identifier" so, on certain occasions, they will collect and process personal data such as, for example, user authentication cookies, which allow you to log in to a website.

Cookies are classified taking into account several factors, mainly:

  1. Their purpose and the type of information they collect;
  2. Their persistence - that is, the time they remain installed in your browser. Cookies may be installed just for the duration of a session, or for a longer and pre-set period;
  3. Their origin, since cookies can belong to the website, or to third parties that produce advertisements or other elements and add-ons. 

In addition to cookies, there are other similar technologies for storing user information, for example, scripts, tracking pixels or other add-ons, which serve the same purpose as cookies.

Therefore, with the term "cookies" we will refer to these similar technologies, as well as cookies in the strict sense.

2. How long do cookies remain installed?

As a general rule, the duration of cookies depends on their purpose, but in any case, they will be kept for a certain proportionate and limited term according to their purpose.

Depending on the time that cookies remain in your browser, they are classified as persistent cookies or session cookies.

  • Session Cookies: These cookies expire when you leave the website, when the cookies are deleted from your browser. These cookies are used to link your actions on the website during browsing.
  • Persistent Cookies: These cookies remain stored once you leave the website, for a certain period of time, and according to the purpose of each cookie. For example, persistent cookies allow the user to remember their preferences, which apply the next time they access the website.

3. What types of cookies does IFEMA MADRID use and for what purposes?

We use cookies to improve your browsing experience, to offer you a personalised configuration of the website and to develop certain features of it, specifically, through the following cookies:

  • Technical or necessary cookies
    Technical or necessary cookies are essential to allow you to navigate through our website and correctly use the different options or services offered. In addition, they can offer specific functions, such as user authentication, or guarantee the security of the website.
    Since these cookies are necessary for the website to function correctly, deactivating them could cause some of the services to cease functioning. Even so, you can block or delete them through your browser settings at any time.
  • Analytical or statistical cookies
    Analysis or statistics cookies enable us to know your browsing habits and behaviour regarding the website. In this way, we can optimise the service efficiently, detecting the points where we must improve the performance of the website. Examples of the information collected are, among others, the number of users browsing the website, how long they stay and which parts they visit more and/or less frequently.

    In this regard, IFEMA MADRID uses Google Analytics on the website, a user behaviour analysis service provided by Google, Inc. (hereinafter, “Google”) registered at 1600 Amphitheater Parkway, Mountain View (California), CA 94043, United States.
    Google Analytics cookies collect user information, for example, your IP address, in order to:
    • Monitor your interaction and use regarding the website;
    • Prepare reports on audience measurement and behaviour monitoring;
    • Other services related to the website.

    The information collected by Google constitutes an international transfer of data to its servers located in the United States. However, Google is subject to the EU - USA Privacy Shield, so it offers a high level of protection of personal data, as well as well-defined safeguards.
    Google will not communicate the information collected except in case of legal obligation, or in the case of third parties that process the information on behalf of Google.

  • Functional or personalisation cookies
    Personalisation cookies enable us to store information about your preferences within the website, for example, your IP address, the language you select, the location from which you browse or the type of browser, among other things. In this way, we create a profile based on your browsing preferences and habits to show you personalised content and improve your browsing experience.

  • Advertising cookies
    Advertising cookies enable us to know users’ preferences and browsing habits, developing a commercial profile of them. In this way, advertising is orientated to the user according to their preferences and interests. They also measure the effectiveness of advertising campaigns.
    IFEMA MADRID uses own- and third-party advertising cookies for the management of the website’s advertising spaces. In the case of third party cookies, they enable these third parties to know users’ browsing habits and offer them advertising adapted to their preferences.

4. How can I change my cookie settings or disable them?

You can change your cookie settings at any time here. This way, you can change your privacy preferences by enabling or disabling each cookie type.

If you prefer, you can also disable cookies and/or delete them through your browser settings. However, we warn you that the deactivation of some cookies could cause a slowdown in the connection between IFEMA MADRID and the user, or the inability to offer certain features of the website.

Below, we provide the links to disable cookies in major browsers:

FIREFOX

https://support.mozilla.org/es/kb/habilitar-y-deshabilitar-cookies-sitios-web-rastrear-preferencias

CHROME

https://support.google.com/chrome/answer/95647?hl=es

INTERNET EXPLORER

https://support.microsoft.com/es-es/help/17442/windows-internet-explorer-delete-manage-cookies

SAFARI

https://support.apple.com/kb/PH19214?viewlocale=es_ES&locale=es_ES

We also inform you that you can exercise your rights in relation to the regulations on personal data protection. Specifically, you may access, delete, limit the purpose or object to the processing, by sending an e-mail to [email protected] or by writing to Avda. del Partenón, 5 (28042) de Madrid, indicating as reference "Exercise of rights". You can also contact the Spanish Data Protection Agency (AEPD) at www.aepd.es. For more information about the processing of your personal data, please consult our Privacy Policy: https://www.ifema.es/en/cookies-policy.

5. Push Notifications

Push notifications are a type of notification that is sent directly to the user's mobile device or desktop, and not to a platform or support, such as email, in order to inform you about our news or any event or activity that could be of interest to you.

The push notification service runs on Google Cloud Platform in a secure way, through SMART2ME, S.L. (indigital). We will only send you this type of notification when you have requested it and as long as you do not block or delete this cookie from your browser.

We also inform you that, in the event that you access the website in incognito mode, it will not be possible to send you push notifications.

Translated with www.DeepL.com/Translator (free version)

6. List and description of cookies used by IFEMA MADRID