IFEMA MADRID is the owner of this website and the Data Controller for the personal data we obtain through your browsing. You can contact us at [email protected] or contact our Data Protection Officer (DPO) at the following address [email protected].
In order for you to clearly and transparently understand the information we collect about you, as well as to give you control over your privacy preferences, IFEMA MADRID provides you with this Cookies Policy.
We also inform you that the provisions set out on this website apply both to this website and to the rest of the present and future domains and subdomains, so your cookie settings will remain the same for all websites and applications owned by IFEMA MADRID.
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What are cookies?
Cookies are small text files that are downloaded to your browser when you access a website. These files collect information for different purposes, such as allowing personalised browsing, enabling certain functionalities, or remembering your user data, among others.
The General Data Protection Regulation (GDPR) describes cookies as a type of “online identifier”, which means that in certain cases they may collect and process personal data, such as user authentication cookies that allow you to log in to a website.
Cookies are classified according to various factors, mainly:
- By their purpose and the type of information they collect;
- By their persistence — that is, the time they remain installed in your browser. Cookies may be installed only for the duration of the session or for a longer, pre-established period;
- By their origin, as cookies may belong to the website itself or to third parties that display ads or other elements or add-ons on the site.
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How long do cookies remain installed?
As a general rule, the duration of cookies depends on their purpose, but in any case they will be stored for a specific, proportionate and limited period in relation to their purpose.
Depending on how long cookies remain installed in your browser, they are classified as persistent cookies or session cookies.
- Session cookies: These cookies expire when you leave the website, at which point they are deleted from your browser. These cookies are used to link your actions on the website during browsing.
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Persistent cookies: These cookies remain stored after you leave the website, for a more or less extended period depending on their purpose. For example, persistent cookies allow the user to remember their preferences for their next visit to the website.
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What types of cookies does IFEMA MADRID use and for what purposes?
We use cookies to improve your browsing experience, to offer personalised website settings, and to enable certain functionalities of the site, specifically through the following cookies:
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Technical or necessary cookies
Technical or necessary cookies are essential to allow you to browse our website and to use its different options or services correctly. They may also offer specific functions such as user authentication or ensuring the security of the website.
Since these cookies are essential for the website to function, disabling them may cause some services to stop working. Even so, you can block or delete them through your browser settings at any time.
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Analytics or statistical cookies
Analytics or statistical cookies allow us to understand your browsing habits and behaviour on the website. In this way we can efficiently optimise the service by identifying areas where we need to improve the website’s performance. Examples of collected information include the number of users browsing the website, how long they stay on it, or which parts they visit more or less frequently.
In this regard, IFEMA MADRID uses Google Analytics on the website, a service for analysing user behaviour provided by Google, Inc. (hereinafter, “Google”) with headquarters at 1600 Amphitheatre Parkway, Mountain View (California), CA 94043, United States.
Google Analytics cookies collect user information, such as their IP address, for the purpose of:
- Tracking your interaction and use of the website;
- Preparing audience measurement and behaviour monitoring reports;
- Other services related to the website.
The information collected by Google involves an international data transfer to its servers located in the United States. However, Google is subject to the EU–US Privacy Shield, therefore offering a high level of protection and well-defined safeguards for personal data.
Google will not disclose the collected information except in cases of legal obligation or when third parties process the information on Google’s behalf.
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Functional or personalisation cookies
Personalisation cookies allow us to store information about your preferences within the website, such as your IP address, chosen language, browsing location, or browser type, among others. In this way, we create a profile based on your preferences and browsing habits to display customised content and improve your browsing experience.
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Advertising cookies
Advertising cookies allow us to understand users’ preferences and browsing habits, creating a commercial profile. In this way, users receive advertising that matches their preferences and interests. They also allow us to measure the effectiveness of advertising campaigns.
IFEMA MADRID uses its own and third-party advertising cookies to manage the advertising spaces on the website. When these cookies belong to third parties, they allow those third parties to understand users’ browsing habits and offer advertising tailored to their preferences.
- List of cookies used by Ifema.es
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How can I change my cookie settings or disable them?
You can modify your cookie settings at any time using Cookie settings. This way, you can adjust your privacy preferences by enabling or disabling each type of cookie.
If you prefer, you can also disable and/or delete cookies through your browser settings. However, please note that disabling some cookies may slow down the connection between IFEMA MADRID and the user or prevent certain functionalities from operating correctly.
Below you will find help links for disabling cookies in major browsers:
Help links to disable or manage cookies in different browsers Browser Help link FIREFOX https://support.mozilla.org/es/kb/habilitar-y-deshabilitar-cookies-sitios-web-rastrear-preferencias CHROME https://support.google.com/chrome/answer/95647?hl=es INTERNET EXPLORER https://support.microsoft.com/es-es/help/17442/windows-internet-explorer-delete-manage-cookies SAFARI https://support.apple.com/kb/PH19214?viewlocale=es_ES&locale=es_ES
We also inform you that you may exercise your rights under the personal data protection regulations. In particular, you may access, delete, restrict processing or object to the processing by sending an email to [email protected] or a written communication to Avda. del Partenón, 5 (28042) Madrid, indicating the reference “Exercise of rights”. You may also contact the Spanish Data Protection Agency (AEPD) at www.aepd.es. For more information on the processing of your personal data, please consult our Privacy Policy.
- Push notifications
Push notifications are a type of notification sent directly to the user's mobile device or desktop, not to a platform or medium such as email, with the purpose of informing you about our updates or any event or activity that may be of interest to you.
The push notification service runs securely on the Google Cloud Platform, through SMART2ME, S.L. (indigital). We will only send you this type of notification when you have requested it and as long as you do not block or delete this cookie from your browser.
We also inform you that if you access the website in incognito mode, it will not be possible to send you push notifications.
Latest version in March 2026.