Enrique Espinel: Civitatis kept up a frenetic activity at FITUR with more than 400 business appointments
At the last edition of FITUR, Civitatis maintained "a busy agenda that exceeded 400 business appointments at our stand, as well as numerous meetings with the international media". Enrique Espinel, Chief Operating Officer of the company, explains that "we have managed to strengthen our network of alliances and reaffirm our leadership in the sector, while maintaining our essence of reliability and passion for travel".
How was Civitatis' participation at FITUR 2026?
We participated in this edition of FITUR with our own stand, reaffirming our position as the leading technological platform for booking activities, tours and guided visits in Spanish worldwide.
How do you assess the results obtained at the trade fair?
The assessment of this edition is extremely positive. FITUR continues to be the strategic epicentre for the Spanish-speaking market and, for Civitatis, 2026 represents a key year of consolidation and expansion. We have been able to strengthen our network of alliances and reaffirm our leadership in the sector, while maintaining our essence of reliability and passion for travel.
How many business appointments did you hold?
We maintained a packed agenda, exceededing 400 business appointments on our stand, in addition to holding numerous meetings with the international media. During the trade fair, we had the pleasure of participating in several high-level presentations, such as the one organised by American Express, where we shared our vision of the future of the industry. We were also very proud of our founder’s milestone, Alberto Gutiérrez, who became the fourth Spaniard to travel into space, an event that we followed with great emotion from our stand.
What was the main attraction at your stand?
More than a product showcase, the real attraction of our presence has been to consolidate the Civitatis stand as the strategic meeting point for all our Latin American partners attending the trade fair. FITUR is, above all, the key factor that allows us to connect in person with our entire network, both in terms of distribution and operations with supplier companies.
Although we took advantage of the week to present tools that facilitate the user experience, such as our new app, the central message was to reinforce our commitment to the B2B segment. We wanted to convey a clear commitment: our strategic focus in 2026 is on Latin America, where we anticipate a 30% growth.
Have you also been able to strengthen ties with your partners?
Our presence at FITUR is a key opportunity to reinforce relations with our current partners and open up new avenues of collaboration. The meetings held during the trade fair allow us to align strategies for 2026, which is essential to consolidating our expansion and continuing to offer the best catalogue of activities in Spanish to travellers from all over the world.