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12 September 2022

Biofruit Congress: the future of organic F&V markets and other value chains

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The 5th International Congress on organic demand and sustainable supply, organised by Eurofresh Distribution and Fruit Attraction, will kick off its first session on 4 October and will hold its second session on 6 October.

Biofruit Congress, the 5th International Congress on organic demand and sustainable supply, will be held within the framework of Fruit Attraction 2022. After the success of the four previous international events, which brought together more than 400 attendees each, Eurofresh Distribution Magazine and Fruit Attraction are joining forces again on the 4th and 6th of October to discuss the future of organic F&V markets and other growing "value chains".

European retail buyers and international institutions will discuss the best strategies to boost the organic market phenomenon in Europe and worldwide.

Considering the latest consumer behaviours since Covid-19, is there a better way to respond to the growing consumer demand beyond organic products and towards a greater commitment to environmental and social issues?

MARKET PANEL Programme: 4 October




Europe: 40 years of sustainable F&V production and demand. What's next?
By Tomás García Azcarate, Deputy Director of IEGD-CSIC and European expert.


Trends: addressing the needs of conscious consumers in Europe.
By Simona Bernatonyte, Senior Food Analyst at EUROMONITOR INTERNATIONAL.


Retail and distribution: latest strategies for organic products and sustainable sourcing.
By retail experts:
Alexandra Farnis, Supply Chain Managing Director at NATURKOST SCHRAMM.
Sophie Pagnon, Development and CSR Manager at ECOVERITAS.
Campina Verde, organic fruit and vegetable supply division of the REWE GROUP.


Sustainability: how to make supply chains more "environmentally friendly".
- Mediterranean organic production and climate change: by Diego Granado Cumbres, General Secretary of ECOVALIA.
- How to improve supply chain sustainability. By technologist René Capote.

INNOVATION PANEL Programme: 6 October

IPM and Post-harvest Innovations: key developments for the future


Why creating networks is key to R&D: successful programmes.
- Biofruitnet: an example of good practice and networking. By Evelyne Alcazar, International Manager of ECOVALIA.
- HLB: how to protect Europe from citrus greening. By Salvador Garibay, FIBL international expert.


Post-harvest innovation: the keys to accessing new markets and zero food waste
By leaders in post-harvest technology such as AGROFRESH, BION, CITROSOL, DECCO and SANIFRUIT.