Press releases

Fruit Attraction announces the second edition of the #Agroinspiration Podcast Contest.

IFEMA MADRID and FEPEX are launching the second edition of the Fruit Attraction Podcast Competition: #Agroinspiration stories, with the aim of supporting and extending the reach and dissemination of the agri-food sector in new communication formats.

21 Apr 2022

The aim of this call for entries, open until the 15th of July to anyone of legal age, is to give visibility to the tireless work of the fruit and vegetable sector, bringing listeners closer to the countryside, as well as highlighting the commitment to rural development.

To do this, requires the design, production and recording of a podcast, of a maximum of 10 minutes. The content of the podcast should contain stories of #agroinspiration, collecting real stories and testimonies with an inspiring approach to overcoming and work, commitment to sustainability, love for the trade and quality in the field, examples of unique products and exclusive or differentiating productions, small producers, and good management, ...

A jury, made up of experts in agri-food communication, will select five finalists who will be announced on the 16th of September. The winner will then be chosen by voting via a survey available on the fair's website between the 16th and 30th of September. 

During Fruit Attraction 2022, from the 4th to the 6th of October at IFEMA MADRID, the awards ceremony will take place with a prize of 200 euros for each of the four finalists, and 1,000 euros for the winner.

The winner of the first edition of the Fruit Attraction Podcast Competition was the story entitled De vacaciones y salvavidas, by Looije.

MORE INFORMATION and RULES OF THE COMPETITION