Fresh Food Logistics Sponsorships

IFEMA Sponsorships Mockup

Boost your sales in fruit attraction 2022

 FRESH FOOD LOGISTICS FAIR is the exhibition platform for logistics, transport, and cold chain management for fresh and frozen foods. In this upcoming edition, FRESH FOOD LOGISTICS, in the framework of FRUIT ATTRACTION 2022, proposes a series of promotional actions and sponsorships that will provide additional visibility and allow the development of high-impact actions for the professional, national, and international public that visits the fair.

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Invited region*

This alliance involves accompanying the region invited to the fair in all its promotion; nationally and internationally with a prominent visibility in all areas of the fair.

Sponsorship of the Hall Connection Area*

Intended to become a meeting point between visitors and exhibitors, this area offers high visibility and the possibility of a unique dialogue with attendees.

WIFI network sponsorship

Naming of the WIFI network, presence on billboards and signage throughout the site and communication through various channels.

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Forum Sponsorship

Visibility of the sponsor in the Forum with content of maximum interest for the fair; Naming of the forum, logo on the signage and inclusion of content.

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Sponsorship of Plaza de Descanso

Visibility and possibility of personalization of the area, naming of the Plaza and inclusion of graphic material.

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Innovation HUB Sponsorship

Naming, visibility in the exhibition area and in the presentation and delivery of innovation HUB awards, communication associated with sponsorship.

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Sponsorship Factoría Chef

Naming, visibility and personalization of the area. Possibility of including content in the program and communication associated with the activities.

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Business Center Sponsorship

Visibility as a sponsor and the possibility of customizing the IFEMA MADRID Business Center and organizing your own event.

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FRUIT TV Sponsorship

Naming and visibility on the back where the contents of the FRUIT ATTRACTION TV set are recorded.

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Press Room

Naming, visibility and the possibility of promoting the area and offering products to the attendees of this room; in addition, communication associated with the sponsorship will be carried out.

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FRUIT ATTRACTION Fruit and Vegetables Sponsorship

Naming of the greengrocer's shop, assembly on behalf of the sponsor, visibility through its brand image in this space where the press will be invited to take official photos of the fair and associated communication.

*This action will be negotiated on a personalized and exclusive basis with the region concerned.

Sponsorship proposals

In addition to the proposed options, there is the possibility of developing Ad hoc proposals adapted to the objectives and needs of each client.

Man giving a speech

Sponsorships at FRUIT FORUM

This sponsorship includes the following benefits:

  • Sponsorship with naming rights for the Fruit Forum, with your brand’s image on all forum elements and allocation of a space.
  • Banner and logo on the FRUIT ATTRACTION website.
  • Signage from the pavilion entrance to the sponsored forum area.
  • Communications in press releases, newsletters, and social media of the fair; additionally, all forum content will be streamed.
  • Advertisement in the Visitor’s Guide.
  • Opportunity to present content in the sponsored forum.
  • Invitations with parking for the fair.

FRUIT ATTRACTION values this proposal and its benefits at €22,500 + VAT.

Man in the audience waiting

Sponsorship of the FRUIT NEXT Forum

This sponsorship includes the following benefits:

  • Sponsorship with naming rights for the FRUIT NEXT Forum, with your brand’s image on all forum elements.
  • Logo on the FRUIT ATTRACTION website as a sponsor.
  • Communications in press releases, newsletters, and social media of the fair; additionally, all forum content will be streamed.
  • Advertisement in the Visitor’s Guide.
  • Opportunity to present content in the sponsored forum.
  • Invitations with parking for the fair.

FRUIT ATTRACTION values this proposal and its benefits at €12,000 + VAT.

Winning stand at the fair

Sponsorship of the Charging Station/Rest Area

This sponsorship includes the following benefits:

  • Sponsorship with naming rights for one of the fair's rest areas called the "Charging Station."
  • Your brand’s image on all elements of this area (signage and physical space), which will be delivered assembled.
  • Banner hanging from the ceiling or a similar visibility sign marking the sponsored area with the sponsor's logo.
  • Logo on the FRUIT ATTRACTION website as a sponsor.
  • Communications: Mention of the sponsorship in press releases and social media of the fair.
  • Invitations with parking for the fair.

FRUIT ATTRACTION values this proposal and its benefits at €11,000 + VAT.

Woman taking a photo

Sponsorship of the Innovation Hub/Awards

This sponsorship includes the following benefits:

  • Sponsorship with naming rights for the Innovation Hub area and the awards presented during the fair.
  • Customization of the area, which will be delivered assembled, and your brand’s image on all signage related to the Innovation Hub and the forum where the awards are presented.
  • Logo on the FRUIT ATTRACTION website as a sponsor.
  • Advertisement in the Visitor’s Guide.
  • Communications: Mention of the sponsorship in press releases, newsletters, and social media of the fair, as well as any communication discussing the Innovation Hub and its awards.
  • Invitations with parking for the fair.

FRUIT ATTRACTION values this proposal and its benefits at €20,000 + VAT.

Business Center

Sponsorship of the Business Center

This sponsorship includes the following benefits:

  • Sponsorship with naming rights for the FRUIT ATTRACTION Business Center.
  • Vinyl on both escalators leading to the Business Center with the sponsor’s brand image.
  • Inclusion of the sponsor’s logo on a sign at the Business Center entrance and in the lobby.
  • Option to personalize the interior with promotional items, subject to approval by the fair, and the opportunity to organize a private event in the sponsored space.
  • Presence with logo on Premium invitations (digital).
  • Logo on the FRUIT ATTRACTION website as a sponsor.
  • Communications: Mention of the sponsorship in press releases, newsletters, and social media of the fair.
  • Exclusive room reservation at the Business Center, invitations for the fair.

FRUIT ATTRACTION values this proposal and its benefits at €20,000 + VAT.

People getting information at the stand

Sponsorship of the International Buyers Lounge

This sponsorship includes the following benefits:

  • Sponsorship with naming rights for the International Buyers Lounge and its customization with the sponsor’s brand image.
  • Inclusion of the sponsor’s logo on all signage and posters associated with the Buyers Lounge.
  • Specific signage from the pavilion entrance to the sponsored area.
  • Banner and logo on the FRUIT ATTRACTION website as a sponsor.
  • Communications: Presence in press releases, newsletters, and social media of the fair.
  • Option to include a promotional item in the Welcome Pack for invited buyers, mention of the sponsor in communications related to the Buyers Lounge, and the opportunity to organize a Networking event.
  • Invitations with parking for the fair.

FRUIT ATTRACTION values this proposal and its benefits at €40,000 + VAT.

Additionally, there is the option to add a 10-second video on 3 screens at key strategic points of the venue: Facade, North Hall, and South Hall. In this case, FRUIT ATTRACTION values this proposal and its benefits at €50,000 + VAT.

People receiving their award at their stand

Sponsorship of the Best Stand Award

This sponsorship includes the following benefits:

  • Sponsorship with naming rights for the Best Stand Award presented during the fair.
  • Sponsor’s presence at the award ceremony with the option to offer a product as a prize.
  • Inclusion of the sponsor’s logo on the FRUIT ATTRACTION website as a sponsor, as well as on the certificates presented to the winners.
  • Banner – Native AD on the FRUIT ATTRACTION website.
  • Communications: Mention in all communications related to the award. Specific mention in press releases and social media.
  • A newsletter will be sent to all exhibitors informing them of the award with mention of the sponsorship.

FRUIT ATTRACTION values this proposal and its benefits at €6,000 + VAT.

Signage in the upper area of the moving walkways

Sponsorship of the WIFI

This sponsorship includes the following benefits:

  • Sponsorship with naming rights for the free WIFI network at the fair.
  • Splash Screen with the sponsor’s advertisement every time a user connects.
  • Creation of a joint logo with the sponsor’s logo, the fair’s logo, and the WIFI symbol, which will be placed on: Entrance of all pavilions, common areas of the fair, moving walkway in the central avenue (32 signs), and signage.
  • Sponsor’s presence at the award ceremony with the option to offer a product as a prize.
  • Inclusion of the sponsor’s logo on the FRUIT ATTRACTION website as a sponsor and banner.
  • Communications: Mention in press releases and social media.
  • Advertisement on the LIVE CONNECT platform.
  • Invitations with parking for the fair.

FRUIT ATTRACTION values this proposal and its benefits at €36,030 + VAT.

Puerta de Alcala with taxis

Sponsorship of Visibility in Taxis in Madrid

This sponsorship includes the following benefits:

  • FRUIT ATTRACTION will conduct a promotional action in Madrid, where the sponsor will have visibility with their logo. This is an agreement with the main taxi company, which operates approximately 800 cars.
  • Each car will be provided with 2 headrest covers displaying the FRUIT ATTRACTION logo and the sponsor’s logo for placement in the car. This element ensures great visibility among residents and visitors of Madrid.
  • The design of the element will be agreed upon between the client and the fair.
  • This element will be in operation for 2-3 weeks before the fair.
  • Communications: Mention in press releases, in newsletters to all pre-registered visitors and exhibitors.
  • Banner and logo on the FRUIT ATTRACTION website.
  • Invitations with parking for the fair.

FRUIT ATTRACTION values this proposal and its benefits at €20,000 + VAT.

Lanyards

Sponsorship of the Lanyards

This sponsorship includes the following benefits:

  • Customization of 35,000 lanyards for FRUIT ATTRACTION 2025. The sponsor will include their brand image, and the fair will cover the production costs.
  • The lanyards will be placed in clearly marked areas at the entrances to the fair: North Hall and South Hall.
  • Additionally, the lanyards will also be placed at the entrances of all pavilions, where signage with the sponsor's logo will be displayed.
  • Mention of the sponsor on FRUIT ATTRACTION’s social media.

FRUIT ATTRACTION values this proposal and its benefits at €29,600 + VAT.

Van with moving effect

Sponsorship of the Official Industrial Vehicle

This sponsorship includes the following benefits:

  • The possibility of exhibiting a vehicle in a high-visibility space within the fair’s circuit.
  • Inclusion of a 10-second video on the 3 main screens of the venue: Facade, North Hall, and South Hall.
  • Visibility to be agreed upon in the Fresh Food Logistics sector.
  • The option to have some vehicles available for test drives or demonstrations in one of the parking areas at IFEMA MADRID.
  • Communications: Mention of the sponsorship in press releases, newsletters, and social media of the fair.
  • Invitations with parking for the fair.

FRUIT ATTRACTION values this proposal and its benefits at €23,000 + VAT.

Example Sponsorship: WIFI in FITUR

Sponsorship WIFI FITUR

Contact

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