Dairy products

The dairy segment shows an evolution marked by the convergence between productive tradition, origin certifications, and advances in nutrition, animal welfare, and industrial optimization. The category also incorporates the development of hybrid models that combine animal and plant protein, in line with new consumption expectations.

The dairy industry is undergoing a dual transformation: continuous improvement in sustainability and animal welfare. The market is evolving towards more functional products, cleaner products, and with greater differentiation in origin and production. This segment brings together international leaders, cooperatives, and premium brands.

IFEMA MADRID hosts ANUGA Select Ibérica, the event that positions Spain as a benchmark in food innovation. It is the ideal environment for:

• Position your product in front of buyers seeking certified quality
• International visibility in a highly competitive sector
• Strengthen your brand linked to tradition + innovation

For buyers, it offers:

• Access to a cross-sectional assortment: from volume to niche products
• Solutions for store premiumization and differentiation
• Suppliers with scale and industrial reliability