A fair with an inclusive objective
Anuga Select Ibérica is the result of the integration and development of two consolidated trade fair formats at IFEMA MADRID:
- Meat Attraction is an international fair that covers the entire value chain of the meat industry, focusing on production, export, and technologies.
- InterSICOP, under its new brand Bakery & Ice Cream Attraction, is aimed at the bakery, confectionery, ice cream, and coffee sectors, bringing together manufacturers, suppliers, and experts. It showcases current market trends, machinery, ingredients, and offers a comprehensive support program with seminars, competitions, demonstrations, and networking opportunities. Bake & Ice Attraction
Why visit Anuga Select Ibérica?
Expand your network
Discover new suppliers and clients, strengthen existing business relationships, and maximize business opportunities.
Explore its wide range
Evaluate and personally verify the characteristics of products and services offered by the leading brands in the sector.
Business opportunities
Build and create new business relationships: start, continue, or close purchasing processes at Anuga Select Ibérica.
Emerging trends
Learn about the latest innovations, demands, and market dynamics to stay ahead of the competition and adjust your strategy.
A central platform for the sector
Both formats merge under the brand Anuga Select Ibérica. The new format aims to create a central platform for the sector in Spain that optimally meets the continuously growing market of the Iberian Peninsula, combining local needs with international reach. In addition, the current range of products and services will be expanded to include new segments of the food and beverage industry, in line with the established concept of the Anuga trade fair (Cologne), in order to attract new target groups.
With the focus on Spain and Portugal as key growth drivers, Anuga Select Ibérica is sending a strong message to the region. Thanks to its geographical location, Madrid will play a key role in trade between Europe, Latin America, and North Africa. Anuga Select Ibérica aims to fully leverage the potential of the Iberian market while building bridges with Latin American export markets.