MOMAD
The professionals of the fashion, footwear and accessories sector in one place. Are you going to miss it?
Cookies policy
IFEMA MADRID is the owner of this website and is responsible for the processing of personal data that we obtain through your browsing. You can contact us through [email protected] or our Data Protection Delegate (DPD) at the following address [email protected].
IFEMA MADRID provides this Cookies Policy to give you a clear understanding of the information that we collect about you, and to give you control over your privacy preferences.
You are also informed that the provisions of this web page apply not only to this website but to other present and future domains and subdomains, therefore your cookies setting will be the same for all web pages and Applications owned by IFEMA MADRID.
1. What are cookies?
Cookies are small text files that are downloaded to your browser when accessing a web page. These files collect information for different purposes, for example, to enable personalised browsing, develop certain functionalities and memorise your user data, among others.
The General Data Protection Regulation (GDPR) describes cookies as a type of "online identifier" so, on certain occasions, they will collect and process personal data such as, for example, user authentication cookies, which allow you to log in to a website.
Cookies are classified taking into account several factors, mainly:
- Their purpose and the type of information they collect;
- Their persistence - that is, the time they remain installed in your browser. Cookies may be installed just for the duration of a session, or for a longer and pre-set period;
- Their origin, since cookies can belong to the website, or to third parties that produce advertisements or other elements and add-ons.
In addition to cookies, there are other similar technologies for storing user information, for example, scripts, tracking pixels or other add-ons, which serve the same purpose as cookies.
Therefore, with the term "cookies" we will refer to these similar technologies, as well as cookies in the strict sense.
2. How long do cookies remain installed?
As a general rule, the duration of cookies depends on their purpose, but in any case, they will be kept for a certain proportionate and limited term according to their purpose.
Depending on the time that cookies remain in your browser, they are classified as persistent cookies or session cookies.
- Session Cookies: These cookies expire when you leave the website, when the cookies are deleted from your browser. These cookies are used to link your actions on the website during browsing.
- Persistent Cookies: These cookies remain stored once you leave the website, for a certain period of time, and according to the purpose of each cookie. For example, persistent cookies allow the user to remember their preferences, which apply the next time they access the website.
3. What types of cookies does IFEMA MADRID use and for what purposes?
We use cookies to improve your browsing experience, to offer you a personalised configuration of the website and to develop certain features of it, specifically, through the following cookies:
- Technical or necessary cookies
Technical or necessary cookies are essential to allow you to navigate through our website and correctly use the different options or services offered. In addition, they can offer specific functions, such as user authentication, or guarantee the security of the website.
Since these cookies are necessary for the website to function correctly, deactivating them could cause some of the services to cease functioning. Even so, you can block or delete them through your browser settings at any time. - Analytical or statistical cookies
Analysis or statistics cookies enable us to know your browsing habits and behaviour regarding the website. In this way, we can optimise the service efficiently, detecting the points where we must improve the performance of the website. Examples of the information collected are, among others, the number of users browsing the website, how long they stay and which parts they visit more and/or less frequently.
In this regard, IFEMA MADRID uses Google Analytics on the website, a user behaviour analysis service provided by Google, Inc. (hereinafter, “Google”) registered at 1600 Amphitheater Parkway, Mountain View (California), CA 94043, United States.
Google Analytics cookies collect user information, for example, your IP address, in order to:- Monitor your interaction and use regarding the website;
- Prepare reports on audience measurement and behaviour monitoring;
- Other services related to the website.
The information collected by Google constitutes an international transfer of data to its servers located in the United States. However, Google is subject to the EU - USA Privacy Shield, so it offers a high level of protection of personal data, as well as well-defined safeguards.
Google will not communicate the information collected except in case of legal obligation, or in the case of third parties that process the information on behalf of Google. -
Functional or personalisation cookies
Personalisation cookies enable us to store information about your preferences within the website, for example, your IP address, the language you select, the location from which you browse or the type of browser, among other things. In this way, we create a profile based on your browsing preferences and habits to show you personalised content and improve your browsing experience. - Advertising cookies
Advertising cookies enable us to know users’ preferences and browsing habits, developing a commercial profile of them. In this way, advertising is orientated to the user according to their preferences and interests. They also measure the effectiveness of advertising campaigns.
IFEMA MADRID uses own- and third-party advertising cookies for the management of the website’s advertising spaces. In the case of third party cookies, they enable these third parties to know users’ browsing habits and offer them advertising adapted to their preferences.
4. How can I change my cookie settings or disable them?
You can change your cookie settings at any time here. This way, you can change your privacy preferences by enabling or disabling each cookie type.
If you prefer, you can also disable cookies and/or delete them through your browser settings. However, we warn you that the deactivation of some cookies could cause a slowdown in the connection between IFEMA MADRID and the user, or the inability to offer certain features of the website.
Below, we provide the links to disable cookies in major browsers:
We also inform you that you can exercise your rights in relation to the regulations on personal data protection. Specifically, you may access, delete, limit the purpose or object to the processing, by sending an e-mail to [email protected] or by writing to Avda. del Partenón, 5 (28042) de Madrid, indicating as reference "Exercise of rights". You can also contact the Spanish Data Protection Agency (AEPD) at www.aepd.es. For more information about the processing of your personal data, please consult our Privacy Policy: https://www.ifema.es/en/cookies-policy.
5. Push Notifications
Push notifications are a type of notification that is sent directly to the user's mobile device or desktop, and not to a platform or support, such as email, in order to inform you about our news or any event or activity that could be of interest to you.
The push notification service runs on Google Cloud Platform in a secure way, through SMART2ME, S.L. (indigital). We will only send you this type of notification when you have requested it and as long as you do not block or delete this cookie from your browser.
We also inform you that, in the event that you access the website in incognito mode, it will not be possible to send you push notifications.
Translated with www.DeepL.com/Translator (free version)
6. List and description of cookies used by IFEMA MADRID
Strictly Necessary Cookies
| Name | Description | Session / permanent | Own or 3rd |
|---|---|---|---|
| OptanonConsent | This cookie is set by the cookie compliance solution from OneTrust | Permanent | Own |
| OptanonAlertBoxClosed | This cookie is set by websites using certain versions of the cookie law compliance solution from OneTrust | Permanent | Own |
| BIGipServer~CLIENTES~IFEMAHA-LAMP_HTTP | This cookie name is associated with the BIG-IP product suite from company F5. Usually associated with managing sessions on load balanced servers, to ensure user requests are routed consistently to the correct server. The common root is BIGipServer most commonly followed by a domain name, usually the one that it is hosted on, but not always. | Permanent | Own |
| BIGipServer~CLIENTES~IFEMA_UCM-31080-Externo | This cookie name is associated with the BIG-IP product suite from company F5. Usually associated with managing sessions on load balanced servers, to ensure user requests are routed consistently to the correct server. The common root is BIGipServer most commonly followed by a domain name, usually the one that it is hosted on, but not always. | Permanent | Own |
| BIGipServer~CLIENTES~IFEMA_JBOSS-8080-cookie | This cookie name is associated with the BIG-IP product suite from company F5. Usually associated with managing sessions on load balanced servers, to ensure user requests are routed consistently to the correct server. The common root is BIGipServer most commonly followed by a domain name, usually the one that it is hosted on, but not always. | Permanent | Own |
| JSESSIONID | General purpose platform session cookie, used by sites written in JSP. Usually used to maintain an anonymous user session by the server. | Permanent | Own |
| PHPSESSID | Cookie generated by applications based on the PHP language. This is a general purpose identifier used to maintain user session variables. It is normally a random generated number, how it is used can be specific to the site, but a good example is maintaining a logged-in status for a user between pages. | Permanent | Own |
| BIGipServer~CLIENTES~IFEMA_WEBCENTERSITES | This cookie name is associated with the BIG-IP product suite from company F5. Usually associated with managing sessions on load balanced servers, to ensure user requests are routed consistently to the correct server. The common root is BIGipServer most commonly followed by a domain name, usually the one that it is hosted on, but not always. | Permanent | Own |
Performance Cookies
| Name | Description | Session / permanent | Own or 3rd |
|---|---|---|---|
| _gat | This cookie name is associated with Google Universal Analytics, according to documentation it is used to throttle the request rate - limiting the collection of data on high traffic sites. It expires after 10 minutes. | Permanent | Own |
| _ga | This cookie name is asssociated with Google Universal Analytics - which is a significant update to Google's more commonly used analytics service. This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request in a site and used to calculate visitor, session and campaign data for the sites analytics reports. By default it is set to expire after 2 years, although this is customisable by website owners. | Permanent | Own |
| _gat_UA-50408368-1 | This is a pattern type cookie set by Google Analytics, where the pattern element on the name contains the unique identity number of the account or website it relates to. It appears to be a variation of the _gat cookie which is used to limit the amount of data recorded by Google on high traffic volume websites. | Permanent | Own |
| _gid | This cookie name is asssociated with Google Universal Analytics. This appears to be a new cookie and as of Spring 2017 no information is available from Google. It appears to store and update a unique value for each page visited. | Permanent | Own |
| _gat_UA-99694269-14 | This is a pattern type cookie set by Google Analytics, where the pattern element on the name contains the unique identity number of the account or website it relates to. It appears to be a variation of the _gat cookie which is used to limit the amount of data recorded by Google on high traffic volume websites. | Permanent | Own |
| _hjIncludedInSample | This cookie is associated with web analytics functionality and services from Hot Jar, a Malta based company. It uniquely identifies a visitor during a single browser session and indicates they are included in an audience sample. | Permanent | Own |
| _hjid | Hotjar cookie. This cookie is set when the customer first lands on a page with the Hotjar script. It is used to persist the random user ID, unique to that site on the browser. This ensures that behavior in subsequent visits to the same site will be attributed to the same user ID. | Permanent | Own |
Advertising cookies
| Name | Description | Session / permanent | Own or 3rd |
|---|---|---|---|
| _gcl_au | Used by Google AdSense for experimenting with advertisement efficiency across websites using their services | Permanent | Third |
| _fbp | Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers | Permanent | Third |
| youtube.com SID, HSID, VISITOR_INFO1_LIVE, PREF, APISID, LOGIN_INFO, GPS, SSID, YSC, SAPISID |
YouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites. | Permanent | Third |
| google.com APISID, SSID, NID, SID, SAPISID, HSID |
This domain is owned by Google Inc. Although Google is primarily known as a search engine, the company provides a diverse range of products and services. Its main source of revenue however is advertising. Google tracks users extensively both through its own products and sites, and the numerous technologies embedded into many millions of websites around the world. It uses the data gathered from most of these services to profile the interests of web users and sell advertising space to organisations based on such interest profiles as well as aligning adverts to the content on the pages where its customer's adverts appear. | Permanent | Third |
| facebook.com datr, fr, lu |
This domain is owned by Facebook, which is the world's largest social networking service. As a third party host provider, it mostly collects data on the interests of users via widgets such as the 'Like' button found on many websites. This is used to serve targeted advertising to its users when logged into its services. In 2014 it also started serving up behaviourally targeted advertising on other websites, similar to most dedicated online marketing companies. | Permanent | Third |
| twitter.com Inactivotwitter.com auth_token, twll, secure_session, guest_id, __utma, remember_checked, remember_checked_on |
This domain is owned by Twitter. The main business activity is: Social Networking Services. Where twitter acts as a third party host, it collects data through a range of plug-ins and integrations, that is primarily used for tracking and targeting. | Permanent | Third |
| linkedin.com: Inactivolinkedin.com lidc, bcookie, __utma, lang, __utmv, bscookie, UserMatchHistory, visit |
This domain is owned by LinkedIn, the business networking platform. It typically acts as a third party host where website owners have placed one of its content sharing buttons in their pages, although its content and services can be embedded in other ways. Although such buttons add functionality to the website they are on, cookies are set regardless of whether or not the visitor has an active Linkedin profile, or agreed to their terms and conditions. For this reason it is classified as a primarily tracking/targeting domain. | Permanent | Third |
| weborama.fr: AFFICHE_W |
This domain is owned be Weborama, a France based online advertising business. | Permanent | Third |
| track.adform.net cid |
This domain is owned by Adform. The main business activity is: Real time bidding for display advertising to targeted audiences. | Permanent | Third |
| doubleclick.net IDE, id |
This domain is owned by Doubleclick (Google). The main business activity is: Doubleclick is Googles real time bidding advertising exchange | Permanent | Third |
| adform.net uid |
This domain is owned by Adform. The main business activity is: Real time bidding for display advertising to targeted audiences. | Permanent | Third |
| cdn.syndication.twimg.com lang |
This domain is owned by Twitter. The main business activity is: Social Networking Services. Where twitter acts as a third party host, it collects data through a range of plug-ins and integrations, that is primarily used for tracking and targeting. Twitter does not currently provide information on the use of specific cookies. |
Permanent | Third |
| m.youtube.com LOGIN_INFO |
YouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites. | Permanent | Third |
| ads.linkedin.com lang |
This domain is owned by LinkedIn, the business networking platform. This sub-domain is connected with LinkedIn's marketing services that enable website owners to gain insight into types of users on their site based on LinkedIn profile data, to improve targetng. | Permanent | Third |