Born in Barcelona, married and a mother of two, Carlos and Jacobo, Núria Sardá joined the family company at the end of the eighties.
After a short period importing Leavers lace from France and England, in 1989 she accepted Eurocorset’s offer to open a commercial network in Germany, where she was market manager for a year and a half.
She then moved to France and lived in Paris, working as sales promoter in the French market. In 1993, with a deep understanding of the international market, she returned to Barcelona to head up the export department.
As a result of this experience, when Núria Sardá joined the design department, she had extensive knowledge of the commercial environment, from import to point of sale, and also the world of fabrics and suppliers.
Núria Sardá worked with her father, Andrés Sardá, right from the start, who was then general manager of Eurocorset and the driving force behind the brand’s creative department. Her first job was to coordinate collections, until she took charge of the design department in 1998.
Creativity, quality and functionality are concepts that make ANDRES SARDA collections so outstanding and give the firm an important place in the luxury international lingerie and swimwear fashion market.
On this show, we will take you on a fantastical journey, starting in the perfectionist tradition of Asian culture to the groundbreaking and futuristic world of manga.
We will interpret this incredible contrast in our own way and perspective.
Silk, prints, lace, embroidery and Svarowski crystals will play the major parts in the first half, while vinyl, and technological fabrics will take the lead in the second.
Recycled materials are important in this collection and will have a special role on the catwalk.