Salón Look, Salón Internacional de la Imagen y la Estética Integral. The exhibition, organized by IFEMA, will return between the 28th and 30th of September as the best platform in Spain dedicated to the professional Hairdressing sector, with a large exhibition and commercial area as well as a spectacular Hair Look Catwalk.
Big names in national and international hairdressing of the moment will participate in the wide programme of activities of the catwalk, considered the great showcase of avant-garde hairdressing in Spain, this edition will be held in the North Convention Centre, at Feria de Madrid
Among the events scheduled in this edition of the catwalk for Saturday 29th September, the XIX Gala Internacional Jóvenes Promesas Omat (Young Promises Omat International Gala), the best show in Spain featuring young professionals in hairdressing and body makeup; and the Fashion Night by L'OréalProfessionnel , a night full of fashion, trends and avant-garde, stand out. This edition features outstanding professionals such as Alberto Cerdán, Crisanto Blanco, Guylaine Martel, Loida, Polopelo, the creators of Hairfusion, Alexandre Silva and Joana Oliveria, and the Rizos team. On the other hand, the QStars Night by TheQhair closes the hairdressing activities in the North Convention Centre.
Also, on Saturday, and this time outside the Salón Look facilities at Feria de Madrid, the BE BETA, connectivity, collaboration and innovation event will be held, organized by the X-presion collective. This is the first event for professional developers that unites the city of Madrid, with Ifema and Salón Look (Alcala, 182).
On Sunday 30th September, the catwalk will host the fifth edition Effervescene, an event by Mikel Luzea, turned into a meeting point for the most avant-garde hairdressers of the Spanish scene. Some of the personalities leading the four team will be Carlos Valiente, Ziortza Zarauza, José García Benítez, together with Mikel Luzea, offering a pure hairdressing show, with Hairdressing content only. The show will be sponsored by Salón Look, Revlon Professional and Omat. Also, on Sunday, Coty Beauty will hold the second edition of Beauty Vision, where the last of the Trend Vision Awards will take place, organized by Wella Professionals, S ystem Professional, Sebastian, Sassoon, Ghd, Nioxin and Opi. The event will be attended by great hairdressers such as Shay Dempsey, Global Art Director of Sebastian Professional, David Siero, winner of 3 Figaro Awards, Mark Van Westerop, winner 17 times of Coiffure Awards Holland and the artistic team of Llongueras. X-presion will present its Premier Collection.
Also, on Sunday, the Female Beauty Forum will be held, under the title " The 2 faces of beauty: interior and exterior”, sponsored by Revlon Professional, which will take place at the Goya hall at Feria de Madrid, and the Barberiasconencanto Awards, in an emblematic spot in Madrid.
Lastly, on Monday night, another Hair Look fashion show event will take place. It is considered one of the most awaited events in the Spanish Hairdressing field: the Figaro Awards award ceremony, organised by Club Figaro, which this year celebrates its ninth
edition sponsored by Revlon Professional. A spectacular show where
the winners will be announced among the 15 finalist firms, who will display all their creativity on
stage, just before the awards ceremony.
Salón Look, 400 exhibitors and 1,300 brands
The next edition of Salón Look, Salón Internacional de la Imagen y la Estética Integral from 28th to 30th September - will once again offer the widest range of novelties and trends in the beauty sector in the Iberian Peninsula, bringing together proposals of more
than 400 exhibitors and 1,300 national and international brands and confirming the strong commitment of the show with the sector. The show will occupy Halls 3, 5 and 7. The Aesthetics, Micro-pigmentation and Natural Cosmetics sectors will have their stands in hall 3; in hall 5 Nails and Make-up, and the whole Hairdressing offer, also including the Furniture and Barber’s sector, will be found in hall 7.