Publication date
12 January 2026

Newcomers and established brands will shine at the February edition of MOMAD

Reading time
3 min.
News sections

From 5 to 7 February, MOMAD will showcase the fashion industry in an event focused on commercial exchange and market vision

MOMAD is advancing towards its next edition with a high level of participation, achieving an exhibition occupancy rate of over 90% in Hall 10 of IFEMA MADRID. The presence of more than 200 brands from Spain, France, Germany, Portugal, and Greece, among other European markets, reflects the sector's interest in being part of this international event, held from 5 to 7 February, which is seen by professionals as the premier showcase for discovering collections, detecting trends, and establishing business relationships.

In this regard, the February edition will provide a representative snapshot of the sector, with an exhibition offering that combines established brands, newcomers, and a clear commercial focus. MOMAD will present proposals that reflect the creative dynamism of Spanish fashion, alongside European brands that prioritise design, brand identity, and increasingly align production with quality and sustainability criteria, key values for the professional channel.

An offering of brands aligned with market trends

Among the already confirmed brands are well-known names from the national landscape such as Alba Conde, Victoria by Vicky Martín Berrocal, Vilagallo, Surkana, and Escorpión, which will provide a wide perspective on current fashion, featuring more commercial proposals as well as collections with a strong creative and design character.

Alongside these established brands, MOMAD is welcoming some newcomers to enhance the fair's attractiveness as a platform for discovering new products and generating new business opportunities. Notable new additions for this edition include Fuchs Schmitt, specialising in outerwear designed for the urban woman; CIRCU, offering ethical and designer swimwear, and Marinette Saint-Tropez, known for its feminine, Mediterranean-inspired style. This will ensure that the additions will expand the range of the exhibition and bring a touch of freshness to the overall display.

In the February edition, MOMAD is shaping an event focused on business, the quality of offerings, and the connection between brands and the professional channel, positioning itself as a key date within the fashion sector's trade fair calendar. It will once again coincide with Bisutex and Intergift, creating a high-value event for the professional channel.

Get your professional pass on the MOMAD website.