Maison Pyramide Names the Winners of the First MP Showroom Prize at Mercedes-Benz Fashion Week Madrid
Four Spanish labels are recognized across Commercial Potential, Creative Identity, Responsible Design and a newly created Emerging Talent category, chosen by the international buyers and press Maison Pyramide hosted throughout the week.
Mercedes-Benz Fashion Week Madrid, la pasarela organizada por IFEMA MADRID junto con el Ayuntamiento de Madrid, concluye una edición marcada por la pluralidad de lenguajes creativos, la reivindicación del oficio, la innovación aplicada al diseño y una mirada cada vez más personal sobre la moda contemporánea.
Across five days of Mercedes-Benz Fashion Week Madrid, Maison Pyramide attended the shows with a delegation of international wholesale clients, including Antonioli, FWRD, La Samaritaine, Le Bon Marché and Selfridges, and gathered their unedited feedback after every show. From those debriefs, four winners were chosen for the first MP Showroom Prize.
Michele Fiananese, Head of RTW & Business Development at Maison Pyramide, explains the choices:
- Moisés Nieto won the Commercial Potential Award for a collection with a clear point of view: consistent color story, consistent materials, sharp styling, and a presentation that made the product immediately legible to buyers. The brand is also wholesale-ready, with a strong commercial footprint and a production model built to scale.
- Acromatyx won the Creative Identity Award because they speak a language that doesn't resemble anyone else's: genderless, direct, with an identity strong enough that it's already turned into a concept store in Madrid. It's not just a strong collection, it's a brand with a clear DNA.
- Redondo Brand took the Responsible Design Award because there's real craftsmanship behind it: everything hand-sewn, fabric ordered only for what's needed, zero waste. It's the kind of conscious production you rarely see at this pace of growth, and it stays genuinely tied to Spanish culture.
- Antonio del Canto won the Emerging Talent Award, a category we decided to create on the spot because his debut caught us all off guard: technique, recovered materials, and a point of view already mature enough for a first time on the main calendar. He's definitely one of the brands we'll be keeping an eye on."