Guext Innovation

GUEXT Innovation is an initiative whose aim is to promote research, development and innovation in the hospitality sector, highlighting those solutions that contribute to the development of new products and services.

GUEXT EXHIBITING COMPANIES may apply for the inclusion of the new products or services they present at the trade fair in GUEXT Innovation. An expert jury, appointed by GUEXT, will select those products that stand out for their innovative nature in accordance with the rules established in this call.

The selection is made from among the applications submitted and, although there is no binding criterion regarding the admission percentage, between 30% and 40% of the proposals submitted are usually selected. The jury is independent and its decision is final. Its assessment is not based on the quality or commercial success of the product, but on its degree of novelty in accordance with the established criteria.

GUEXT will publish exclusively the list of selected products.

Likewise, before and during the trade fair, GUEXT will promote the call and will inform the media and professional visitors about the selected products.

Please see below for details of the selection process.