

Senda Fruits, a marketer of berries

Senda Fruits creates The Berry Movement: from the grower's hands to the supermarket shelf
It is now more than a year since the dream of having a unique global berry offering began and today it is starting to become a tangible reality for many customers. In the heart of the most productive berry regions, Senda is transforming the market with a grower-focused business model and a global network of partners. Aiming to lead the future of the industry, the new company distinguishes itself by putting the grower first, in a transparent and fair system that delivers the best return to the farm. Aiming to guarantee a constant supply of berries with premium varieties throughout the year to our customers.
"The Berry Movement represents a bold vision for the future of the berry market," said José Manuel Molina, Director Senda. "Our mission is to offer consumers access to the world's best berries, grown sustainably and delivered with the utmost freshness. Beyond marketing, all the company's partners are united by values such as sustainable agricultural practices, the use of advanced technologies, the genetic development of premium varieties and responsibility towards the environment and the societies where they operate.
We break paradigms by bringing together all our strengths globally, enabling us to meet changing consumer demands,’ says José María Jimenez, COO. Learn more about their vision and products on the website [sendafruits.com by contacting us.
Contact:
José Manuel Molina
Director Gerente
+34 (639) 95 34 56
Fruit Attraction: stand 9B22