Daifressh, specialist in a wide range of fruits and vegetables
With more than three decades of experience in the fresh produce sector, Daifressh Group has established itself as a specialist in a wide range of fruits and vegetables, with citrus and berries as its main product lines.
Over the years, the company has developed a growth strategy based on vertical integration, which allows it to manage the entire supply chain: from production and commercialization to logistics and distribution in key European markets.
Own berry production
As part of this strategy, berries have become one of the group’s main priorities. Daifressh produces in Poland, ensuring proximity supply during the summer season, and in Morocco, from where the European market is supplied in the winter and spring months.
This own production is complemented by the Dai-Growers, Daifressh’s global network of associated producers, with whom the group maintains long-term strategic partnerships. Thanks to this structure, the company extends its supply calendar, guarantees a steady and diversified offer, and ensures fresh fruit grown under the highest standards of quality, and food safety.
This strategy of working with strategic growers is applied across all product categories, such as citrus or vegetables, among others, consolidating a global sourcing model that ensures availability and quality all year round.
"Our strategy is focused on giving customers trust and continuity. With our own berry production in Poland and Morocco, along with our strategic partnerships with Dai-Growers, we secure year-round supply, always under the highest quality standards," says Ana Claramunt, Managing Director of Daifressh.
Logistics centers in Europe
The second major focus of the group is its logistics centers in Poland and the Czech Republic, strategically located close to key markets. These platforms make it possible to optimize delivery times and respond quickly to the needs of retailers and distribution chains across Central and Eastern Europe.
Supported by digitalized processes and operational efficiency, these centers strengthen Daifressh’s ability to deliver a flexible, competitive and customer-focused service.
"With this strategy of vertical integration, Daifressh becomes the perfect partner for our clients, supporting them throughout the entire chain. Our model allows us to guarantee quality, safety and traceability at every stage, always under the highest international standards," concludes Ana Claramunt, Managing Director of Daifressh.
Daifressh will be present at Fruit Attraction, Stand 8B09 - Hall 8. For further information, please contact [email protected] / +34 961 465 068 www.daifressh.com