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16 March 2021

Saunier Duval's systems achieve up to 60% savings on energy costs

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Why settle when you can choose the most advanced, efficient and sustainable climate control solution on the market? That's the idea behind Saunier Duval's new marketing campaign, which promotes the advantages of choosing its new generation of Genia aerothermal systems: An all-in-one solution that saves up to 60% on energy costs, respects the environment, and provides heating, hot water and cooling.

The planet isn't the only thing that's changing—customers are too. They increasingly expect more from brands, won't settle for less and are more engaged when it comes to the consequences behind the products they choose. Saunier Duvalson is conscious of this. "That's why they welcome these conscientious consumers with open arms to a new way of heating and cooling their homes: Aerothermal solutions from Saunier Duval are ideal for customers who question convention and refuse to conform".

And that's why the company asks: Why settle when you can choose the most advanced, efficient and sustainable climate control solution on the market? That's the idea behind Saunier Duval's new marketing campaign, which is based on the idea "Be unconventional", promotes the advantages of choosing its new generation of Genia aerothermal systems: An all-in-one solution that saves up to 60% on energy costs, respects the environment, and provides heating, hot water and cooling.

The campaign also has its own website, instalxpert.saunierduval.es/aerotermia, where users can find out more information about these benefits, calculate potential savings with Saunier Duval heat pump systems and request a free, personalised evaluation. Famed Spanish mountaineer and environmentalist Jesús Calleja has also endorsed this technology. "He's a well-known mountaineer, adventurer and TV presenter who stands apart for his eco-conscious, unconventional and innovative character, which aligns with the core concept of this campaign and the brand's values".