What is ExpoÓptica?
ExpoÓptica+Audio is the leading biennial event for professionals in the fields of optics, optometry, and audiology in the Iberian Peninsula. It is the international trade show where leading brands, innovation, and expertise come together to drive the present and future of the industry. Organized by IFEMA MADRID, it is a space designed to generate opportunities, inspiration, and high-value relationships.
At the same time, ExpoÓptica incorporates the OPTOM Congress, organized by the General Council of Associations of Opticians and Optometrists, adding a scientific and educational dimension that enriches the visitor experience and strengthens the event’s professional standing.
In addition, we collaborate with FEDAO, the Spanish Federation of Optical Sector Associations, which represents opticians, manufacturers, chains, groups, and distributors of vision care products.
ExpoÓptica is about vision, connection, and the future. It is an unmissable event that brings together the industry’s leaders and innovators every two years.
Complete Offer at ExpoÓptica 2028
Management software: a space dedicated to technological solutions that drive the digital transformation of optical stores. This section brings together platforms focused on comprehensive business management, process optimization, customer relations, and the integration of financial and payment services, reinforcing an approach that combines improved service, operational efficiency, and profitability. The presence of companies specializing in industry-specific software and digital tools establishes this section as a key element for the modernization and competitiveness of optical retail locations.
Equipment for optical stores, because the layout of the space, the furniture, and the equipment all influence workflow, the customer experience, and the perception of the store’s value.
All of this takes place in a meticulously designed setting, created to offer professionals a 360-degree experience that allows them to explore, compare, and experience the industry’s offerings in a single space, optimizing their visit and facilitating decision-making.
Why should you visit ExpoÓptica?
Expand your network
Discover new suppliers and customers, strengthen existing business relationships and maximize business opportunities.
Explore its wide range
Evaluate and personally verify the characteristics of the products and services offered by the main brands in the sector.
New business opportunities
Build and generate new commercial relationships: Initiate, continue or close purchase processes and orders in ExpoÓptica.
Latest market trends
ExpoÓptica focuses on content that drives development, promoting sustainability, innovation and technology in the industry.