Madridjoya 2026 will be back in September to support the jewellery and watchmaking business
This once-a-year event will attract leading national and international firms to facilitate meetings between sector brands and professionals.
At a time of year which is key for jewellery and watchmaking, Madridjoya will be back in September for an annual initiative that will bring together trends, business and new proposals from the sector. From 24 to 27 September at IFEMA MADRID, coinciding with Bisutex, Madridjoya will occupy Hall 3 of the Recinto Ferial to bring together the sector’s specialised offer and create direct opportunities between brands and professionals.
The event will benefit from a healthy jewellery and watchmaking market, which grew by 6% in 2025 to reach €2.135 billion, according to the DBK Sectoral Observatory from Informa. Furthermore, to boost the business-related aspect of this edition and enhance exhibitor service, Madridjoya has brought María Terrón on board as its new commercial manager, strengthening the link with participating companies and advancing the fair's evolution towards an even more business-focused proposal.
Madridjoya will feature proposals in fine jewellery, watchmaking, silversmithing and design in an event that resumes professional activity after the summer and the beginning of the new collections presentation season. Sharing dates with Bisutex, which will also have an area for direct sales to professionals, will expand the scope of the event and offer firms and buyers an even more comprehensive environment to boost their commercial activity at IFEMA MADRID.