

Madridjoya 2025 focuses on luxury and exclusivity at a revamped edition

More than 250 brands will showcase their collections at an event that will underline Madrid’s role as the international jewellery hub.
Madridjoya will be back from 11 to 14 September with an event that promises to be a significant turning point for the sector. The Salón Internacional de Joyería y Relojería Urbanas y de Tendencia (International Urban and Trendy Jewellery and Watch Exhibition Fair) will bring together more than 250 firms and brands in Halls 4 and 6 at IFEMA MADRID to consolidate its leading position as an unmissable opportunity for jewellery professionals and enthusiasts.
The upcoming edition of Madridjoya will stand out for its focus on luxury and exclusivity, featuring proposals that combine innovation, contemporary design, and artisanal tradition. Furthermore, the trade fair will feature a revamped exhibition space, turning Madrid into the top meeting point for the jewellery, watchmaking, and related industries.
The international sector is turning out for Madridjoya
More trends, new brands, and innovative collections from the luxury sector will be the highlights of this edition. At the international level, countries such as Austria, Germany, Belgium, India, Italy, the Netherlands, Poland, Portugal, the United Kingdom, Türkiye, and Ukraine, among others, will participate.
Notable Italian brands include Alisia Jewels, Bieffe 2000 Silver, Daniel Wellington, Dotea, Femmena, Generoso Gioielli 1970, Govoni Gioielli, Infinity Gems, Frascoia, and Lo.Ro, Novecentonovantanove, Reco, and Heliconia Milano will be present.
Portugal will be prominently represented by companies such as Coimpack Embalagens and Lider Sacos. Belgium will also be present with brands like Luc Vets BV and Showmaster bv.
Participating firms include Austrian brands such as Brüder Nowotny CR GmbH, Calpart, and Crystalp; German brands like Coeur de Lion, Dahlinger, Qudo, and Save Brave; Polish brands such as Ambermark and Gold-Rex; and Dutch brands like Cluse, among others.
Alongside these international developments, this edition will also feature the inclusion of the prestigious firm Wolf, specialising in luxury cases and accessories for jewellery and watchmaking. Additionally, established brands like Zen Diamonds are returning to Madridjoya to present their latest collections.
Designer and craftsmanship, the hallmarks of Spanish jewellery
With proposals demonstrating the balance between artisanal tradition and new design approaches, Spanish jewellery will take centre stage in the September edition of Madridjoya.
The exhibition will gather brands from across the country, such as top firm Arygor, which is renewing its participation, as well as an impressive presence from Córdoba’s jewellery sector, showcasing the latest offerings characterised by a refined aesthetic and superb craftsmanship.
This acclaimed Córdoba jewellery will be on display from 11 to 14 September at IFEMA MADRID, one of its largest platforms, through the participation of companies such as Azzo Plata, Condevera, Fidda, Hijos de Alfonso Román, Hiper&Plata, Hnos González Muñoz, Rafael Rodriguez Galiot, Manuel Ruso Jimenez, No solo en plata, Obrero Joyeros, Tagor, and Vicente Manzano, among others.
Madridjoya will be held concurrently with Bisutex and MOMAD at IFEMA MADRID, creating a major professional event that enhances business opportunities and expands the commercial reach for all participating brands.