The most significant promotional gift sector annual event will take place from 12 to 14 January at PMG PROMOGIFT 2027
Once again, the fair will bring leading national and international companies and professionals to Madrid to focus on the Advertising Through the Object (ATO) sector.
Salón Internacional del Regalo Promocional, PMG PROMOGIFT (International Trade Fair for Promotional Gifts), will take place for the 19th time from Tuesday, January 12 to Thursday, 14 January 2027, in Hall 14 on the Recinto Ferial at IFEMA MADRID, further cementing its position as the sector’s leading business meeting point in Southern Europe. An event that, after almost two decades, will again mark the start of this industry's trade fair calendar, in a business-focused and professional networking environment.
Organised by IFEMA MADRID, the Fair will, as usual, be supported by AIMFAP, the Association of Importers, Wholesalers and Manufacturers of Promotional Items, and FYVAR, the Association of Manufacturers and Sellers of Advertising and Promotional Items, bodies that represent an industry whose turnover is around 1.8 billion euros annually.
The fair will unite the entire Advertising Through the Object (ATO) sector, including manufacturers, distributors, and importers of promotional and advertising gifts, with proposals covering promotional textiles, technological gadgets, and sustainable items, as well as corporate merchandising solutions, personalisation, and printing.
An event with an international side
Data from the most recent edition shows the strength of PMG PROMOGIFT, which reached a record participation with nearly 7,900 trade professionals from 5,400 companies, a growth of 12.86% compared to the previous year. It also brought together more than 160 companies from 12 countries, consolidating its international profile and its ability to attract the sector’s main players.
PMG PROMOGIFT 2027 will again be a strategic platform to boost business, facilitate professional networking and showcase the latest trends in this industry. For more information, visit the website.