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SPRING SUMMER ’19... WOMANHOOD

A celebration of the strength and resilience and femininity of women itself.

Noticia Expositor G

An homage to all woman, throughout a vision of power and charismatic women that turned the course of history. Marie Curie, Frida Kahlo, Angela Davis, Winnie Mandela, Audrey Hepburn, Twiggy, Grace Jones and Janis Joplin are just some of great woman that changed the world in their own way. Let’s celebrate their great achievements on behalf of all women! 

AVERSE SS19 collection carries three messages:

WOMAN - Who runs the world?
Throughout history, women have fought courageously and tirelessly to assert themselves as individuals and experts in their field, something most men have had the luxury of taking for granted.
Political activists, scientists, artists and leaders in their own way. There is something these inspirational women all share in common: they are all warriors and continue to inspire us in our own modern lives.
Dedicated models designed to be a tribute to 4 great female figures from history, from 4 different areas, representing all womanhood.
Plain colours and a mix between prints and embroideries T’s, are complemented with floral patterned top & bottom outfits.

UNISEX - Gender equality, time to (R)Evolution!
Gender equality is achieved when women and men enjoy the same rights and opportunities across all sectors of society, including economic participation and decision-making, and when the different behaviours, aspirations and needs of women and men are equally valued.
Why can’t they dress the same?
Floral prints and revolutionary messages for both man and woman. Blue, cherry and beige are the statement colours.

MAN - Real Men are Feminists!
Being feminist is a demonstration of strength and recognition of equal rights, negating domination of all kinds.
Only real men recognize the fact that both the sexes are incomplete without each other, maximizing the quote “Together we stand!
Strong messages, a large pallet of colours from violet to green and digital printed photos are the highlights for men collection.


SPECIAL CARE - Organic cotton and nettle fabrics
Watching over the environment and for the comfort of our collections, most of our garments are in natural fabrics.
Organic fabrics have high absorption quality, the reason why wearing organic garments can be very comfortable even on hotter days.  Plus, are naturally hypoallergenic and have unique anti-bacterial properties.

 

MOMAD | MS11
MODA SUSTENIBLE, STAND 11

 

For more information about the brand, Trade & Business and PR, please contact:
CLÁUDIA SENRA
Marketing & Business Development
claudia.senra@averse.pt | +351 914 100 835

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