Why exhibit

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Why exhibit?

It is very important when determining your presence at the fair to be clear about the objectives that your company intends to meet by participating.

Within IBERZOO+PROPET these could be:

Sales:

  • Generate sales processes.
  • Build a good database of potential customers.
  • Commercial Contacts:
  • A place to meet with current and potential clients.
  • Re-educate customers on our product.
  • Vertically exploit the distribution channel and cross sales.
  • Gauge the customer’s opinion.
  • Recover customers.
  • Sectoral research:
  • Conduct market studies.
  • Test new products and services.
  • Test a marketing campaign.
  • Test brand image and perceptions.

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