Why Visit?
The Fruit Attraction São Paulo It's the ideal place to discover the latest releases from the national and international fruit and vegetable industry.
For three days, major brands in the sector will bring news and trends to a highly select audience, eager for information, networking, knowledge, and business opportunities.
This is your opportunity to discover and experience products and services at the world-renowned event for the industry.
Sectors of Fruit Attraction Sao Paulo
Fresh Products
- Fresh Fruits and Vegetables
- Aromatic herbs and spices
- Fresh and ready to eat.
- Oilseeds
- Eco-organic Market
- Processed products (frozen, preserved, concentrated)
- Organizations and Associations
- Greenhouses

Auxiliary Industry
- Seeds
- Fertilizers, Agronutrients and Plant Protection Products
- Products
- Pre-Harvest
- Transportation and Logistics
- Packaging & Labeling
- Post-Harvest
- Point of Sale

Technology
- Smart Agro (applications, IoT, big data, AI, ERPs, tracking,
- monitoring, automation, forecasting, digitization…)
- Agriculture 4.0
- Software and devices applied to the sector
- Cold Chain Technologies and Automation
- Biotechnology applied to agrobiology/plants
- Biotechnology

Fresh Food Logistics
- Storage at the source
- Logistics and transportation to the destination.
- Retail
- Refrigerated storage solutions
- Last mile
- E-commerce

