L’Oréal Paris Backstage
#LOREALDELAPASARELA

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Because our planet worths it also at the fashion show

Mercedes-Benz Fashion Week Madrid is back with its 74th edition, in which L’Oréal Paris will be the official makeup artist and hairdresser once again. Follow all the catwalk trends, and the best makeup tutorials and tricks live every day. On this occasion, we want to continue combining fashion and beauty, this time through the prism of sustainability. 13 designers will integrate creations and looks with sustainable fabrics in their fashion shows during Madrid Fashion Week. Thus, we want to promote a change in fashion that follows the path of sustainability.

Sustainable fashion exhibition
Sep 20-30, 2021

Sustainable fashion exhibition "Because our planet is worth it" will be held at the Eugenio Trías public library in the Retiro Park from 20 to 30 September.

Find out more about our commitment to sustainability.

Find out here

L'Oréal Paris Live

Follow everything that happens backstage at the fashion shows! Do not miss our live streams in which you will learn the best makeup tricks of the fashion shows provided by our professional makeup artists.

Find out here

Because we worth it

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Beauty Zoom #1

#LOREALDELAPASARELA with Dominnico

Designer Dominnico tells us what he looks for in the perfect make-up look for his fashion shows in this episode of #LOREALDELMAQUILLAJE

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Beauty Talk #2:

Beauty Talk with Juan Carlos Mesa, Creative Director of Angel Schlesser

The winner of the L'Oréal Paris award for the best collection at the 72nd edition of MBFWMadrid tells us why make-up is so important at a fashion show.

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Beauty Talk #3:

Beauty Talk with Goyo Acevedo, make-up artist at MBFWMadrid

What are the best make-up tips from a Fashion Week make-up artist? Find out with Goyo Acevedo.

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Beauty Talk #4:

Beauty Talk with model Carmen Almanza

Fashion Week model Carmen Almanza tells us how backstage is like and what her favourite beauty moments of fashion week are.

Iconic L'Oréal Paris moments and products in the fashion show

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Beauty tips

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