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(21/06/2017)
Smart Agro, the new showcase for innovative technology for the fruit and vegetable sector

Foto Smart Agro, the new showcase for innovative technology for the fruit and vegetable sector

Fruit Attraction 2017 will feature an exciting new exhibition area, SMART AGRO, designed to drive digital transformation and technological innovation in all the links in the agro-food chain; production, transformation, distribution and marketing, as well as the activities of R&D+i centres focused on the fruit and vegetable sector, to achieve more efficient production, with higher levels of quality and control, and lower environmental impact. More than 1,000 square metres packed with innovation and knowledge, with practical talks and workshops, which will offer solutions for every step, from cultivation to final distribution to consumers: apps, drones, software/hardware, IoT, Big Data, ERPs, monitoring, automation, robotics, sensors...

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(05/06/2017)
The trade fair will take place from 18 to 20 October.

Foto The trade fair will take place from 18 to 20 October.

Fruit Attraction has launched the International Hosted Buyers’ Programme for the upcoming edition

A new feature of the event will be the “Guest Import Country” initiative, with the spotlight falling on China and Brazil

Around 1,000 importers, distributors and international operators from 85 countries will be invited to the Fruit and Vegetable Industry's biggest festival

Fruit Attraction, the International Trade Show for the Fruit and Vegetable Industry, has launched its International Hosted Buyers’ Programme. This initiative invites national production companies participating in the trade show to earmark foreign buyers to receive invitations to the show with a view to boosting their businesses.

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(10/04/2017)
Countdown to the second edition of Mac Fruit Attraction Cairo

Foto Countdown to the second edition of Mac Fruit Attraction Cairo

With 88 participating exhibitors, this trade fair, organised by IFEMA, Cesena Fiera and IFP, will take place in Cairo from 22 - 24 April in the framework of FoodAfrica.

Everything is ready to go for the second edition of Mac Fruit Attraction Mena, the global brand for the fruit and vegetable sector. The trade show will take place from 22 to 24 April in Cairo with 88 exhibitors, as part of FoodAfrica, and will attract more than 250 companies from 23 countries.

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(24/03/2017)
The new MAC FRUIT ATTRACTION China will take place in Shanghai from 22 to 24 November 2017

Foto The new MAC FRUIT ATTRACTION China will take place in Shanghai from 22 to 24 November 2017

After the success of Mac Fruit Attraction Mena, a new meeting will take place in Shanghai, in the framework of the HORTI CHINA trade fair in November of this year

Mac Fruit Attraction China has been created though an alliance of IFEMA and Cesena Fiera with VNU Exhibitions Asia. The event will take place in the framework of Horti China, a fruit and vegetable trade show to be held from 22 to 24 November 2017 at the Shanghai Convention & Exhibition Center of International Sourcing.

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