TECHNICAL SESSIONS AT FRUIT ATTRACTION 2010 Venue: Retiro Room. IFEMA. Hall 10
A space where exhibitors and visitors can meet experts from Spanish and international experts from government, business and the sector and share their knowledge on topics with a direct connection fruit and vegetable production and marketing.
Organised by: Fepex
Wednesday, 20 october 2010
Opening hours: 11:00 - 12:30
ORGANISATION OF THE FRUIT AND VEGETABLE SECTOR IN THE UNITED STATES INCLUDING THEIR RELATIONSHIP WITH THE MASS DISTRIBUTION CHANNEL.
Moderator: Mr Jorge Brotons, President of FEPEX and Chairman BONNYSA
Participants:
Robert Keeney,Deputy Administrator. Agricultural Marketing Service
Fruit and Vegetable Programs- USDA: The relationship between production and mass distribution
Joel Nelsen, Chairman of California Citrus Mutual: Regulating the offer in production areas
Magnus Scheving, Founder-Creator of Lazy Town: New ways of promoting fruit and vegetable consumption in the United States
Thursday 21 october 2010
Opening hours: 11:00 – 12:30
GREENHOUSE MODERNISATION AND IMPROVEMENTS IN ENERGY EFFICIENCY.
Moderator: José María Pozancos, Director of FEPEX
Participants:
Alicia Villauriz, Secretary-General of Rural Affairs for MARM:The MARM greenhouse modernisation policy
María Isabel Salinas García, General Secretary for the Environment and Organic Production for the Andalusian Regional Government: Renewable energies in Andalusian horticulture
Ángel García Lidón, General Manager of Farm Management and Agricultural Training for the Department of Agriculture and Water for the Murcia Region: Agricultural policy measures in the Murcia Region for the incorporation of cogeneration in greenhouse farming.
Roberto García Torrente, Director of the Experimental Station “Las Palmerillas”, CAJAMAR.Innovation as a factor in competitiveness in the Spanish fruit and vegetable sector.
Friday 22 october 2010.
THE CONTRIBUTION OF TECHNOLOGICAL CENTRES TOWARDS ACCELERATING THE FARM INNOVATION PROCESS
First conference: 10:15 – 12:00
RESEARCH IN THE FRUIT GROWING AREA
Moderator: Antonio Chavero,Vice-chairman FEPEX and CEO Naturcrex.
Participants:
IMIDA. Murcian Institute for Agriculture and Food Research and Development: IMIDA strategies in ligneous crops
Speakers:
Adrián Martinez Cutillas, Director of IMIDA: Horticultural R&D+i at the IMIDA.
Bernardo Martín Górriz: Mechanising fruit production: spacing out and harvesting.
José Cos Terrer: The IMIDA-NOVAMED programme for obtaining new peach and nectarine varieties.
IRTA. Institute for Agro-food Research and Technology of Catalonia: Evaluation of varieties and rootstock in fruit trees in the IRTA: response to the sector's needs
Speakers:
Joan Bonany, Director of the IRTA Fruit-growing Programme
Ignasi Iglesias, Supervisor of Evaluation of varieties and rootstock in fruit trees in the IRTA:
Lleida University - Lleida Agro-Food Science and Technology Park:DOSAFRUT, system for reducing doses of pesticides in fruit plantations adapted to the demands of European Directive 2009/128 on Sustainable Use of Pesticides
Speakers:
Joan Ramon Rosell Polo, Pulvexact and Optidosa IP projects
Santiago Planas de Martí, Scientific director
Break: 12:00- 12:30
Second conference: 12:30 – 14:00
INVESTIGATION INTO THE IV RANGE
Moderator: Emilio Mur, partner in AFHORLA and General Manager of Primaflor
Participants:
National Centre for Food Technology and Safety (CNTA), in Navarre:Development of IV and V range fruit and vegetable products
Speaker:
Silvia Garcia de la Torre, Supervisor of the Food Technology Department. R&D+i area CNTA
La Rioja Food Innovation and Technology Centre (CITA): Investigation and innovation in Post-harvest and IV Range
Speakers:
Rafael López Vázquez, Technical Director:Fruit and Vegetable growing R&D+i at CITA
Jorge Barriobero Olarte - Beatriz Ozcoz Iñigo: Research into IV range Technology
Erika Györgyi Roth: Innovation in packaging for IV range fruits
Foundation for Auxiliary Agricultural Technologies (TECNOVA). Almeria:Technological integration to increase the value of fruit and vegetable products.
